Charlottetown - Prince Edward Island (PE),
Rodd Hotels and Resorts
Rodd Hotels & Resorts, one of Atlantic Canada’s largest privately-owned hotel chains, requires a Marketing Manager to be based out of our corporate office in Charlottetown, Prince Edward Island.
The successful candidate will oversees all marketing planning and execution strategies for a portfolio of 7 Hotel and Resort properties with Food and Beverage and Banquet facilities. The successful candidate will be responsible for the development, management and execution of all aspects of the marketing/branding strategies to include Marketing Budgets, Digital and Print Advertising, Collateral, Video/Photography Assets etc. that maximize exposure in order to achieve budgets and increase revenues.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Ø Develop strategic marketing plans and establish annual marketing budgets in conjunction with the sales and revenue teams
Ø Creates, manages and implements media/marketing plans and programs and publication of all marketing material in line with marketing plans
Ø Ensures hotels receive regular exposure in local, national, and international media through print, online, radio and television.
Ø Manage and improve lead generation campaigns, measuring results.
Ø Presents on marketing activity and production utilizing supporting data to the management and ownership group.
Ø Maintains a forward looking analysis/plan and strategic direction at all times
Ø Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
Ø Oversees the management, training and career development of the Marketing team (Social Media Manager, Marketing Coordinator and Graphic Designer)
Skills/Abilities and Qualifications
Ø Post-secondary education with a specialization in marketing.
Ø Strong analytical and project management skills
Ø Confident and dynamic personality
Ø Strong creative outlook
Ø Previous hotel experience considered an asset.
- Extended health care
- Dental care
- RRSP Match
- Vacation & paid time off
Job Types: Full-time, Permanent
- Marketing: 3 years (Preferred)
- DCS / DEC (Preferred)